SupraHD 741
ATSC Converter Box
Overview
Overview
Zoran’s SupraHD® 741 reference design consists of a set-top-box ready for manufacturing and a set-top-box application with complete middleware software stack, including closed-caption support. The set-top-box accepts all the ATSC formats (480i, 480p, 720p, 1080i) and outputs 480i to a NTSC TV.The SupraHD® 741 Processor is highly integrated, consisting of an 8VSB demodulator, an MPEG-2 HD decoder, high-performance CPU, graphics engine, video scaler, channel 3 / 4 modulator, stereo audio DAC and integrated sleep mode support without a microcontroller.
It also supports a variety of system interfaces, such as an infrared receiver, flash memory and DDR SDRAM interfaces. The decoded ATSC video stream can be output in composite (CVBS), and S-video (Y/C, optional) and channel 3 / 4 RF modulated formats.
Audio can be output in analog format (L/R). Designed to use the minimum external components, the SupraHD® 741 Processor requires only memory, ATSC tuner, power supply, and a small number of passive components to build a complete ATSC converter box.

Features
Key Hardware Features
- SupraHD® 741 Processor
- SPI Flash Memory: 1MByte
- DDR SDRAM: 32MByte (16M x 16b)
- ATSC Tuner
- Video Out: 480i composite (CVBS), S-Video (Y/C, optional)
- Audio Out: L/R analog
- IR Remote, I2C
- Ch 3/4 RF out
- Smart antenna (optional)
System Software Features
- NTIA & Energy Star Compliant
- ATSC converter box application software
- PSIP parsing for channel map
- Digital Closed-Captioning (EIA-608)
- Transport, video decode (single MP@HL), audio decode (AC-3, MPEG Layer 1/2/3), graphics, and display drivers
- Peripheral drivers for tuner and demodulator
- Thread-X royalty-free operating system
Package Contents
- ATSC converter box reference design
- Power adapter, remote control, and necessary cables
- Pre-loaded ATSC software on flash memory
- Production proven Zoran ATSC middleware and fonts
- Complete documentation for reference design, software, and IC
NTIA Compliance
SupraHD® 741 NTIA Compliance Summary
| NTIA Item # | NTIA ATSC Converter Box (DTA) Requirements | SupraHD 741 Converter Box Compliance |
|---|---|---|
| 1 | Decoder | ✔ |
| 2 | Output Formats | ✔ |
| 3 | PSIP Processing | ✔ |
| 4 | Tuning Range | ✔ |
| 5 | RF Input | ✔ |
| 6 | RF Output | ✔ |
| 7 | Composite Output | ✔ |
| 8 | RF Dynamic Range | ✔ |
| 9 | Phase Noise | ✔ |
| 10 | ✔ | |
| 11 | First Adjacent Channel Rejection | ✔ |
| 12 | Taboo Channel Rejection | ✔ |
| 13 | Burst Noise | ✔ |
| 14 | Field Ensembles | ✔ |
| 15 | Single Static Echo | ✔ |
| 16 | Channel Display | ✔ |
| 17 | Close Captioning, EAS, Parental Control (V-Chip) | ✔ |
| 18 | Remote Control | ✔ (Manufacturer to provide) |
| 19 | Audio Outputs | ✔ |
| 20 | Energy Standards | ✔ |
| 21 | Owner’s Manual | ✔ (Manufacturer to provide) |
| 22 | LED Indicator | ✔ |
| 23 | RF Cable | ✔ (Manufacturer to provide) |
| 24 | Signal Quality Indicator | ✔ |
Diagrams
SupraHD® 741 Block Diagram
SupraHD® 741 System Architecture
SupraHD® 741 User Interface

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